Gina Carr | Klout Matters | on Video Marketing Madness

it's Gina Carr - co-author of "Klout Matters - How to Engage Customers, Boost Your Digital Influence - and Raise your Klout Score for Success". Klout is a measurement system determining a 1-100 score on how influential you are online. It's mostly determined by your  engagement. Klout especially helps cash-strapped businesses looking to get the most bang for their online advertising dollar.  It's about building relationships and growing a responsive community. Video Marketing Madness with Ray the Video Guy and Steve Sleeper, Live Wednesdays at 2 pm eastern and archived for podcast at Blog Talk Radio and iTunes.